Advanced Dermatology and Cosmetic Surgery — Account Dossier
Why This Company
Fit:
- Largest U.S. dermatology practice: 160+ locations, 14 states, $320M revenue, 2,000+ employees, PE-backed by Harvest Partners since 2016 (Harvest Partners). Centralized contact center with offshore operations (Indeed). ModMed EMA (EHR) integrates via IntelePeer's Redox partnership — turnkey pathway, no custom build (Redox/IntelePeer; ModMed API).
Pain:
- Current "call center AI" is catastrophically failing — Trustpilot 1.4/5 from 772 reviews with patients reporting endless phone prompts and no resolution (Trustpilot); BBB shows 26 complaints in 3 years with 21 unanswered, ongoing through August 2025 (BBB); Yelp 2.7/5 from 1,829 reviews with "five different phone calls... never received any call back" (Yelp)
- Severe staff burnout and turnover: 183–197 open positions for a 2,000-person company, 2.4/5 Indeed rating (342 reviews, 2.0/5 management), employees report mandatory overtime instead of hiring (Indeed; Glassdoor)
Timing:
- Harvest Partners has held ADCS for ~10 years (since 2016) — well beyond the 5–7 year PE average. The 2026 dermatology market shows large PE-backed platforms entering recapitalization processes, including Forefront Dermatology and DOCS Dermatology Group (Dermatology Times). A 1.4/5 patient phone experience is a material due diligence finding for any buyer — exit pressure creates urgency to fix it now.
Decision Makers
Steve Essayan — Chief Information Officer
Primary Contact / Technical Evaluator
- LinkedIn: https://www.linkedin.com/in/steve-essayan-6918142
- Email: stephen.essayan@adcsclinics.com (inferred — RocketReach)
- Cares about:
- Multi-site healthcare IT integration — recruited as "a seasoned leader with the right experience to support a growing multi-site healthcare organization"; previously CIO at U.S. HealthWorks overseeing IT for 50+ acquisitions and 100+ practice integrations (BusinessWire, Dec 2018)
- EHR optimization — led ModMed EMA deployment across 160+ locations and the ADCS website redesign (PR Newswire, Feb 2020)
- Why they matter: Technology decision maker with 7+ years at ADCS and a career built on exactly this problem — integrating multi-site healthcare communications. With EVP Operations Loschinskey's departure to PANTHERx Rare Pharmacy (LinkedIn), Essayan's decision authority likely expanded to include contact center technology.
Kelly Davidson — Vice President, Operations
Champion
- LinkedIn: https://www.linkedin.com/in/kelly-davidson-10a23a86
- Email: kelly.davidson@adcsclinics.com (inferred)
- Cares about:
- Operational performance across 160+ locations — 23-year ADCS tenure rising from nurse (2002) through office manager, regional director, to VP Operations (RocketReach)
- Staff burnout and patient access — owns the operational reality behind the 183–197 open positions, mandatory overtime, and patient phone complaints (Indeed; Trustpilot)
- Why they matter: 23 years of institutional credibility means her internal advocacy carries weight. She experiences the operational pain daily and would benefit most directly from successful automation.
Brian T. Griffin — Chief Executive Officer
Decision Maker
Daniel Davison — Chief Financial Officer
Financial Gatekeeper (verify current status before outreach — fellow Diplomat transplant Loschinskey has departed)
- LinkedIn: https://www.linkedin.com/in/dan-davison-a6b5974b/
- Email: daniel.davison@adcsclinics.com (inferred)
- Cares about:
- ROI validation for PE sponsor — managed financial operations at CVS Health ($100B Caremark segment) and Medco Health Solutions ($66B) (BusinessWire, Oct 2020; Diplomat PR)
- Cost reduction and margin improvement — offshore call center is a significant cost line; containment automation directly reduces staffing needs
- Why they matter: Controls the financial approval gate for Harvest Partners. No public confirmation from 2024–2025 that he remains in role — verify before engaging.
Amanda Six — Vice President, Revenue Cycle
Influencer — RCM / Collections Automation
- LinkedIn: Not found
- Email: amanda.six@adcsclinics.com (inferred)
- Cares about:
- Reducing billing-related call volume — cited "high call volumes" from billing inquiries and patient confusion over statements lacking insurance benefit clarity (Cedar Blog, Jan 2024)
- Self-service patient payments — Cedar partnership demonstrates active investment in digital patient financial engagement (Cedar Blog)
- Why they matter: Owns billing and collections workflow. IntelePeer's RCM automation directly addresses her call volume and collections challenges.
Paige Daly — Partner, Harvest Partners
PE Operating Partner / Multi-Deal Gateway
- LinkedIn: https://www.linkedin.com/in/paige-daly-8309822b/
- Email: Not appropriate for direct outreach — approach via Wharton network or PE channel
- Cares about:
- ADCS exit valuation — 10-year hold approaching; operational efficiency directly impacts multiples (Dermatology Times)
- Portfolio-wide transformation — sits on boards of ADCS, Dental Care Alliance (400+ dental practices, 24 states, 3M patient visits/year), and EyeCare Services Partners (Harvest Partners; ZoomInfo)
- Why they matter: Boardroom authority to mandate operational investments at ADCS. Success here opens a multi-deal portfolio pathway — DCA alone is a 400-practice dental DSO in IntelePeer's core vertical.
Connection Vectors:
- Wharton Alumni: BS Economics from The Wharton School — overlaps with Frank Fawzi (IntelePeer CEO, Wharton Executive Program) and Aqeel Shahid (IntelePeer SVP Channel, Wharton Certificate 2020–2021) (Harvest Partners)
- PE Portfolio Cross-Sell: DCA already investing in AI for patient phone interactions (Patient Prism partnership, July 2024) — complementary to IntelePeer (Patient Prism analyzes calls after they happen; SmartAgent automates calls before they reach humans) (PRWeb, July 2024)
- Audax PE Historical: Audax owned ADCS 2011–2016 and retained minority stake; Audax currently sponsors 42 North Dental (IntelePeer customer) (Audax PE; BusinessWire)
Entry Strategy
Recommended Entry Point: Steve Essayan (CIO)
Essayan's career is multi-site healthcare IT integration — 50+ acquisitions and 100+ practice integrations at U.S. HealthWorks (BusinessWire, Dec 2018), 7+ years overseeing ADCS's technology stack including the ModMed EMA deployment. With EVP Operations Loschinskey's departure (LinkedIn), he is the most senior technology leader and likely owns the failing call center AI vendor relationship. The Redox/ModMed integration pathway (Redox/IntelePeer) and the overlay model (no rip-and-replace) are the key technical differentiators for this account.
Potential Champion: Kelly Davidson (VP Operations)
23-year ADCS veteran who rose from nurse to VP Operations (RocketReach). She lives the operational pain daily — staff burnout, mandatory overtime, patient phone failures (Indeed) — and has the institutional credibility to advocate for a solution internally.
Warm Path: The Wharton connection to Paige Daly (Harvest Partners) via Aqeel Shahid or Frank Fawzi is the strongest warm introduction path. Additionally, Audax PE (ADCS's former owner, retained minority) currently sponsors 42 North Dental, an IntelePeer customer — a secondary reference pathway.
Key Context
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Cara Mia rebrand (Feb 2025): ADCS consolidated seven Colorado practice brands into "Cara Mia Dermatology" — 18 locations, 290,000 patients — creating immediate communications integration needs: unified caller experience, centralized scheduling, patient transition communications (GlobeNewswire, Feb 2025)
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Harvest Partners investing in healthcare RCM tech: Growth investment in Med-Metrix (technology-enabled RCM platform for health systems) validates that the PE sponsor is already bought into technology-enabled revenue cycle optimization — the same category as IntelePeer's collections automation (PE Hub)
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Multi-deal portfolio opportunity: Paige Daly governs ADCS, Dental Care Alliance (400+ practices, 3M patient visits/year, already investing in AI phone analytics), and EyeCare Services Partners. A successful ADCS deployment positions IntelePeer for portfolio-wide expansion — DCA alone is IntelePeer's core vertical at massive scale (Harvest Partners; PRWeb, July 2024)
Quick Reference