Axia Women's Health — Account Dossier

Why This Company

Fit:

• PE-backed women's health MSO (Partners Group, ~$800M acquisition 2021), 200+ care centers, 500K+ patients annually, ~$263M revenue — HIPAA-regulated with confirmed Redox integration to eClinicalWorks EHR (Healthcare IT News); (Tracxn)

Pain:

• Billing communication crisis: BBB D- rating — 17 patient complaints in 3 years, all 17 unanswered. Patterns: hour+ hold times, 10+ unreturned voicemails, insurance claims never resubmitted, bills sent to collections erroneously, collection agency threats despite proof of payment (BBB)
• PSR overwhelm with zero contact center automation: Employee reviews describe "insane" call volume, "3 people taking calls for 2 offices," chronic understaffing, and 2.5/5 PSR satisfaction. Migrated to RingCentral UCaaS but deployed no AI call containment — 200+ locations each handle calls with overwhelmed front desk staff (Indeed); (CTPros Case Study)

Timing:

• New CEO Kyle Snook (June 2025) — a PE exit operator who just delivered an $850M exit at PRISM Vision via McKesson acquisition (April 2025). Partners Group is 4.5+ years into hold period, classic exit window. New CIO Pallavi Chandak (2024) with an explicit AI/patient experience mandate. Leadership refresh signals Partners Group is driving operational transformation ahead of exit (PR Newswire); (McKesson PR)

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Decision Makers

Kyle Snook — Chief Executive Officer

Primary Contact

• LinkedIn: linkedin.com/in/kyle-snook-b58b5399
• Email: kyle.snook@axiawh.com (inferred — 98% pattern match) (RocketReach)
• Cares about:
  • Operational efficiency for PE exit — board director stated he brings "a proven track record of driving growth, operational excellence, and profitability" (PR Newswire, June 2025)
  • EBITDA improvement ahead of exit — delivered $850M PRISM Vision exit as COO (100+ locations, 1,300+ staff), then recruited by Partners Group to run the same playbook at Axia (Axia Leadership Bio); (McKesson PR — acquisition value)
• Why they matter: PE-installed CEO with explicit operational transformation mandate. Any significant technology investment requires his endorsement. Automating 200+ locations' call handling directly improves margins ahead of exit — his core mission.

Connection Vectors:

• Military Veteran → Matt Edic (IntelePeer CXO): Both are combat veterans from U.S. military service academies. Snook: West Point, 101st Airborne, Purple Heart (Afghanistan, 2010). Edic: Naval Academy Class of 1992, USMC Infantry Officer. Service academy graduate and combat veteran bond enables genuine, high-trust introduction. (Christian Science Monitor, Nov 2012)

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Pallavi Chandak — Chief Information Officer

Champion / Technical Evaluator

• LinkedIn: linkedin.com/in/pallavichandak
• Email: pallavi.chandak@axiawh.com (inferred — 98% pattern match) (RocketReach)
• Cares about:
  • AI to reduce administrative burden on healthcare workers — discussed using AI to give healthcare professionals more time for patient care rather than administrative tasks (Something Extra Podcast, March 2025)
  • "Agent experience → patient experience" — won 2025 St. Louis Corporate ORBIE, recognized for innovative use of technology to improve agent experience and hence patient experience (ORBIE 2025); (GlobeNewsWire, Dec 2025); (ORBIE Special Section)
• Why they matter: Owns all technology decisions including AI strategy. Her ORBIE-winning mandate is literally IntelePeer's value proposition — automating calls so front-line staff can focus on patient care. She has the authority and public track record to champion this internally.

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Michael Petit — Chief Financial Officer

Decision Maker

• LinkedIn: linkedin.com/in/michael-petit-567b142
• Email: michael.petit@axiawh.com (inferred — 98% pattern match) (RocketReach)
• Cares about:
  • EBITDA improvement for PE exit — serial PE healthcare CFO across 6 organizations spanning ophthalmology, dermatology, urgent care, cardiology, clinical research, and now women's health (Axia Leadership Bio)
  • ROI validation — personally executed ConvenientMD → Bain Capital exit (May 2021); understands exactly how operational automation translates to enterprise value (Boston Globe, May 2021); (Bain Capital)
• Why they matter: Budget gatekeeper for any technology investment. His serial PE exit experience means he evaluates ROI rigorously but also moves fast — averaging 2-3 years per CFO role across high-growth platforms. IntelePeer's "ROI in under 90 days" framing maps to how he thinks.

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Rohit Singh — Chief Operating Officer

Influencer

• LinkedIn: linkedin.com/in/rohit-singh-0124146
• Email: rohit.singh@axiawh.com (inferred — 98% pattern match) (RocketReach)
• Cares about:
  • Value-based care partnerships — leads Cigna and Horizon BCBS NJ agreements linking reimbursement to quality metrics (Axia Leadership Bio); (MobiHealthNews)
  • Operational scaling across 200+ locations — responsible for organic growth and innovation across Axia's footprint (Axia Leadership Bio)
• Why they matter: Patient communication automation supports his value-based care partnerships (quality metrics require care coordination). His support would accelerate any operational technology initiative.

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Entry Strategy

Recommended Entry Point: Kyle Snook (CEO)

The military veteran connection through Matt Edic provides the strongest warm path. Both are combat veterans from U.S. military service academies — Snook (West Point, 101st Airborne, Purple Heart) and Edic (Naval Academy, USMC Infantry) (CSMonitor, Nov 2012). This bond bypasses cold outreach entirely. Snook's entire career has been driving operational efficiency in PE-backed multi-location healthcare; IntelePeer's value proposition maps directly to his mandate from Partners Group.

Potential Champion: Pallavi Chandak (CIO)

Her Corporate ORBIE recognition for "improving agent experience and hence patient experience" is IntelePeer's thesis in her own words (ORBIE Special Section). She publicly discussed using AI to free healthcare workers from administrative burden (Podcast, March 2025). She owns AI strategy, and no competing contact center AI platform is deployed — this is greenfield.

Secondary Warm Path: Audax Private Equity created Axia in 2017 and currently owns 42 North Dental, a confirmed IntelePeer customer deploying SmartOffice across 88+ locations (Audax Portfolio); (BusinessWire). Axia executives who built relationships with Audax during the 2017-2021 formation period would recognize a referral from the same PE firm that created their organization — carrying built-in proof of results.

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Key Context

• Greenfield for contact center AI: Axia migrated to RingCentral UCaaS but has zero CCaaS or AI call containment deployed. No evidence of NICE, Five9, Genesys, or RingCX. No displacement required — only adoption. Technical note: IntelePeer's documented overlay model cites Cisco/Avaya/Teams; RingCentral overlay compatibility needs internal engineering validation (CTPros Case Study)
• PE exit window is open: Partners Group acquired for ~$800M in May 2021 (4.5+ years in). CEO Snook delivered PRISM's $850M exit, CFO Petit delivered ConvenientMD's Bain Capital exit — both are proven exit operators installed to drive the same outcome at Axia (PE Hub)
• Partners Group cross-portfolio opportunity: Board member Sujit John oversees both Axia and Blue River PetCare (~194 veterinary hospitals). IntelePeer's Sean Barry is actively exploring the veterinary vertical. This enables a portfolio-wide communications automation pitch, not just a single deal (PR Newswire — John quoted as Axia board member); (The Org — Blue River board seat); (Blue River PetCare)

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Quick Reference

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